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About Me

Rodrigo Gianello is a Brazilian brand and creative director based in Los Angeles with a passion for product management, archetypes, mythology and gestalt.

My Story

I have passion for design, trends, colors, and creative solutions.

I believe by using the design we are able to change services, products, brands, behaviors, trends, and the world around us. I use design methodologies in my projects as the main tool to draw strategy and creativity.

Acredito que através do design podemos transformar serviços, produtos, marcas, comportamentos, tendências e o próprio mundo em nossa volta. Utilizo os métodos de design como principal ferramenta criativa e estratégica em meus projetos.

Credo che utilizzando il design siamo in grado di trasformare servizi, prodotti, marchi, comportamenti, tendenze e il mondo che ci circonda. Utilizzo delle metodologie di design nei miei progetti come strumento principale per designare strategia e creatività.

Favorite Quote

“Un elemento essenziale dell’arte è il rischio. Se non rischi come potrai creare qualcosa di autenticamente bello che non è mai stato visto prima?”

“An essential element of art is a risk. If you do not risk how you can create something authentically beautiful that has never been seen before”

– Francis Ford Coppola –

My Experience

Exceptional collaborative and interpersonal skills: dynamic leadership with well-developed written, verbal communication, strong decision-making and problem-solving abilities.

15+ years experience in design and creative direction, bringing a proven knowledge of concept strategy, vision, communication, and management with an emphasis on retail and service brands.

SKILLS IN CREATIVE STRATEGY

10+ years experienced creative leader with expertise in delivering award-winning ideas for global brands and the people who matter to them. Solid knowledge using Design Thinking, Service Design and UX methods, and Personas Journey Map and AI strategic tools.

MANAGEMENT

Extensive experience managing teams of diverse personalities in deadline-driven environments, establishing employee career development plans, leading cross-functional team collaboration, and developing industry outreach opportunities.

My Skills

I hold a Master’s diploma in Strategic Design and have a total work experience of 14 years. I am well versed in different areas of marketing, design and have successfully ideas for digital brand content, social community strategy and marketing research.

  • Naming and Branding Strategy

    92%
  • Graphic Design and Visual Strategy

    90%
  • Marketing Strategy

    87%
  • Service & Design Thinking

    75%
  • Design and Product Management

    83%
  • Teaching & Coordination

    93%
  • Education Management

    97%
  • Inbound Marketing

    60%
  • SEO and Analytics

    60%
  • Wordpress

    60%
  • Social Media Manager Tools

    54%
  • Adobe Creative Graphics & Motion

    55%

® 2017 Rodrigo Argenton Gianello. All rights reserved.

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